KOBR Seeks Account Executive

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  • Minimum two years’ experience in sales, advertising, or media experience preferred.
  • Knowledge of the local marketplace and ability to learn broadcasting terminology and methodology.
  • Ability to understand the features and benefits of advertising and competitive media.
  • Familiarity with Microsoft Word for Windows.
  • Excellent written and oral communication skills.  Experience developing presentations for the purpose of direct-business selling and ability to effectively present and communicate the presentation.  Ability to respond to questions appropriately and think on feet.
  • Ability to establish and maintain customer relationships; communicate effectively with a wide range of personalities in a professional and courteous manner.
  • High level of initiative and ability to work independently required.
  • Must have reliable transportation, a valid driver’s license, clean driving record and familiarity with the Rochester/Austin area. (Driving record will be checked)
  • Demonstrates effective negotiation and closing techniques.
  • Strong analysis and judgment skills.


  • Make monthly, quarterly, and annual budgets or sales quotas including Non-spot and digital media sales goals.
  • Prospect and cold call new businesses on a daily basis. This includes on the phone and face to face visits.  Set up future face to face meetings for introductions and presentations.
  • Complete face-to-face sales presentations with decision makers. Presentations will include a customer needs analysis, research and supporting documentation, and creative business solutions.
  • Follow up and close all pending business in a timely manner.  Update Sales Manager weekly on progress of pending business.
  • Provide excellent customer service to direct and agency accounts.  Personally contact each active account regularly- defined as an in person meeting, including the presentation of pertinent sales information.
  • Follow up and assist in the collection process.
  • Utilization and proficiency of Sales computer systems to aid in selling process.
  • Entertain clients at special events.  These events may occur after business hours and on weekends.
  • Complete all written business requirements within established deadlines.  These requirements include: Weekly reports, Forecast reports, Pending business updates, Credit applications following established credit policies, Written orders and advertising copy, Pre-emption reports
  •  Attend and participate in weekly sales staff meetings and individual meetings with manager.
  • Attend and participate in other necessary meetings and training as required by management
  • Maintain regular, predictable attendance.
  • Works cooperatively and collaboratively with others. Builds working relationships with co-workers, customers, vendors and the general public.  Acts in a professional manner when representing each station.

Apply to: 

Job# 33-17
Roswell, NM
No Telephone Calls Please

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